Improving the quality of goods and services is not at all a prerequisite for the development of small businesses. Moreover, this is often simply not possible (for example, if you are not involved in production). But you can always improve the quality of customer service. It never hurts.
An increase in the quality of services or goods (if you produce them) does not necessarily lead to higher costs. You can keep at the same level and the price of goods or services and the rate of return, while increasing the quality. This can be achieved in the following way. With an increase in sales volumes, the production of goods or services increases and the cost usually falls. So, instead of rejoicing at an increase in the rate of return or lowering the price, you need to maintain it at the same level, buying, for example, better quality parts.
If you are a service provider, introducing the quality-of-work relationship between pay and quality can help. To do this, it is necessary to develop precise criteria for the quality of services and convey them to employees. Each of them should know their area of ​​responsibility and the size of the quality premium.
What you see as a quality improvement may not always appeal to your customers. Therefore, it makes sense to test the innovation on several clients before introducing it everywhere.
